LIST BUILDING & DATA SERVICES
Fasttrack helps you build the high-quality prospect lists you need to develop your sales. We also have extended expertise in database enrichment, marketing segmentation, and customer targeting.
COMPANY LIST BUILDING
Your sales team should be selling on the phone or via email, not building lists, so let us help you maximize their time. We’ll do the heavy lifting for you and build prospecting lists of target company accounts based on your search criteria. Obtain a complete overview of any new leads that come your way as well in real-time and add them directly to your CRM and marketing automation system. Simply provide us with a list of your search criteria and we will append the information such as: Company size, industry, location, revenue, number of employees, executive names, titles and contact details and more.
The average person changes jobs 10-15 times during his or her career and it can be very difficult to keep up with their contact information. Our Account-Based Prospecting lists will enable you to identify key decision makers based on your current and any new list of accounts. Increase your lead volume and quality and improve targeting, scoring and routing. We will provide you with this type of fully customizable data: company names, titles, websites, business identification numbers, etc.
The collection of data can be a headache for sales teams. Oftentimes research is carried out by younger associates who can’t discern or weed out information that is superfluous. Our in-house, customized search tools enable the collection of prime business data only from reputable sources. We find minute details on the web related to your inquiries that are based on your specific requests.
Without good data, you don’t have much in terms of sales and marketing. Business data needs to be treated with a white glove service and Fast Track provides just that. From storage to cleansing, standardization to segmentations, our highly intelligent software makes sure your data is lean, clean and ready for prospecting.
If the information in your CRM isn’t up to excellent standards, how can your sales pipeline be truly effective? Fasttrack enriches CRMs and other marketing automation tools through web hooks, appends, and other intelligent sales information applications.
Zoom on FASTTRACK methodology
• Understanding the positioning and the needs
• Analysis of the segmentation and targeting strategy
• Target proportioning
• Adjustment of the research perimeter and the lexical field
• Validation of the targeting criteria
• Presentation of the future campaign action plan (plan of action and detailed schedule, definition of the KPIs)
• Data Mining
• Machine Learning
• Natural Language Processing
B2B DATA PROVISION
STRATeGIC AND/OR OPERATIONAL GUIDANCE FOR LEAD GENERATION
• LinkedIn prospecting and networking
• Email / SMS
• Google Adwords/Display, LinkedIn Ads, Facebook Ads
• Telemarketing and tele-qualification
• Lead generation training